Skin and Laser Therapy
My Client
Skin and Laser Therapy
Joanna Zafiriadis is a master Aesthetician at Cross Medical Group, a Philadelphia based Plastic Surgery practice.
Accounts
Instagram: @skinandlasertherapy
My Role
Social Media Manager (Freelance)
Creates original content (Graphics, Before & Afters, and Short-Form Videos) for Instagram account.
Curates creative, engaging captions to educate viewers about various laser skin therapies, as well as the life of a clinical aesthetician.
Collaborates with Cross Medical Group’s social media accounts.
Manages scheduling and uploading for all social accounts.
Analyzes SEO insights and adapts content accordingly.
Interacts with audience to increase engagement and drive traffic to the business.
Communicates directly with client to ensure content of the highest quality.





Content Samples
(Created using Adobe After Effects)
(Created Using Adobe After Effects)
Caption Examples
Man! I feel like a beautiful woman with glowing skin! 🤩💋
Our BioRePeel improves cellular turnover while promoting collagen and elastin production. This revitalizing treatment eliminates sun damage, pigmentation, and acne scarring. With little to no downtime, your skin will be looking more youthful in just 4 - 6 session! ✨
Moxi and BBL are skincare superheroes 💫
Watch me get our laser machine ready to perform a SkinTyte Treatment! This treatment imporves the appearance of skin laxity and wrinkles. ✨
After 2 sessions of #laserhairremoval my patient’s neck is looking smooth and bright 🤩
This treatment also improves razor bumps and ingrown hairs, leaving your skin free of irritation and unwanted imperfections!
*For best results, I recommend a series of 6 sessions*
My goal is to help all of my patients gain and maintain a confident appearance, inside and out. 🤍
Meet our CMG team!😍💫 We’re ready to take care of all your skincare needs!
3 Reasons I Love MOXI:
It delays the appearance of aging by brightening and refreshing your skin. ✨
It’s a quick procedure with little downtime and discomfort thanks to its non-ablative technology. ⏱️
Results can be seen in as little as a single treatment! I recommend 2 - 4 treatments for the best results. 🤩